Masterclass with Sandy Blackburn

Getting funding for your business (such as a grant) could make an amazing difference to your business and the people you serve. But funding can be hard to get, especially grants … partly because everyone else wants one and partly because many people don’t know exactly what is involved in successfully applying for one.

Now grant and other funding applications are never a sure bet for any organisation. But if you want to increase your chances of success when applying, you need to be able to do one very important thing. You need to be able to clearly describe how what you do makes a difference for the people you serve AND how you’ll measure that difference (so you can prove it was a success).

By using the Theory of Change (ToC) framework, you can help you carve out a pathway for success by:

Sandy has worked across all sectors to create positive social impact both locally and internationally over the last 35 years. She is the founder and Managing Director of Social Outcomes, one of Australia’s leading for purpose businesses that specialise in researching, designing, implementing, financing and measuring impact. Sandy has served on the Australian Advisory Board to the Social Impact Investment Global Steering Group since its inception in 2013 and is the first female Non-Executive Director of the largest philanthropic foundation in Queensland, Hand Heart Pocket, the charity of the Freemasons. Sandy has served on the advisory board of QUT’s Australian Centre for NFP and Philanthropic Studies since 2013, and is an industry fellow at Griffith University’s Centre for Sustainable Enterprises. She was also a founding Director on the board of the Community Service Industry Alliance and served on the federal government’s Not For Profit Reform Council.

Sandy has played a leading role in growing the impact investing and social enterprise sectors in Australia, as well as designing numerous large social innovation projects and co-founding Impact Investing Australia. She has also been heavily involved in the growing opportunity of social impact bonds, having worked on the Benevolent Society Bond in NSW, the Youth CONNECT bond in Queensland and the latest bond commissioned by the South Australia government, as well as numerous other bond design projects. The team have also designed a development impact bond in PNG, exploring ways to improve outcomes for small scale female farmers through infrastructure projects. Sandy has also led the establishment of a large new health social enterprise in Fiji and undertaken a capital raise of the $AUD5 million required to open its doors in late 2021. The work in the Pacific has also had a strong gender lens investment focus, revealing many fresh insights as to where and how to focus capital.

Sandy has the ability to build bridges between the social and the financial after 15 years in international development in southern Africa and 10 years at senior levels in banking and professional services in Australia, with her last corporate role as Head of Social Innovation for Westpac, including grantmaking with the Westpac Foundation. Through her work in social innovation, international development, impact investing and social enterprise development, Sandy has developed a pragmatic approach to impact design and measurement in a wide variety of organisational settings. Sandy is also an experienced facilitator, a best selling author and sought after public speaker.

Masterclass: How You Can Grow Your Business With A Sustainable Value Generation Ecosystem

Great masterclass, helpful ideas and gives me a better idea of how my website can grow into a real business.
Shane, Make Print Magic 3D

Masterclass: How You Can Grow Your Business With A Sustainable Value Generation Ecosystem

Whilst it jogged my memory about a similar induction session I had in July 2019 on value generation & value ladder, to join a startup business, Trudy's masterclass was easier to understand because the questions at each stage made me reinforce the journey & experience my customer(s) were going through - emotional, functional and end - translated to how they could transform their business idea into reality to gain a going concern business and through it, a pleasure in reaching that point in their journey. In addition, using that experience with confidence to experiment with other complementary products to grow their business.
Gerry Mackenzie. Mackenzie IT Project Consultants

Learn the business skills you need to succeed online and register for our “How To Develop A Theory Of Change For Use In Attracting Funding” masterclass today.

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